Priddey Marketing


Lead generation, developing the sales pipeline, conversion of opportunities, sales management, sales tips and techniques. Oxfordshire based, supporting UK business leaders and their teams in science, technology, engineering, mathematics and manufacturing.

Oxford Science & Technology Network – April 2021

Do you work in a Science, Technology or Medical Sector? The Oxford Science and Technology Network is designed for those businesses working in or supporting the Science and Technology sectors. Book here. Together we make a difference. Do you work in the Science and Technology Sector? Would you like to meet other businesses and like …

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pipeline, pressure water line, tube

What’s the best CRM?

There comes a time in every small business’ life when they have to abandon the beautifully crafted, but inefficient excel spreadsheet and invest time and money into a ‘CRM’ system. What is a CRM? A CRM is a Customer Relationship Management System, and effectively is a piece of software which stores data connected to your …

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flasks, erlenmeyer, chemistry

What problem does your product or service solve?

As discussed in the previous blog identifying your ideal client, partner or investor is just the beginning of a successful marketing campaign. The next aspect is understanding the problems they have that your product or service solves. Essentially, why should they buy from you? Identifying their pain point Marketeers refer to this problem solving as …

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