Priddey Marketing

SALES

Sales strategy, processes, lead generation, sales materials, training and tips for those working in science, technology, engineering, mathematics and manufacturing organisations. Based in Oxfordshire, supporting businesses across the UK.

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What problem does your product or service solve?

As discussed in the previous blog identifying your ideal client, partner or investor is just the beginning of a successful marketing campaign. The next aspect is understanding the problems they have that your product or service solves. Essentially, why should they buy from you? Identifying their pain point Marketeers refer to this problem solving as …

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